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Copyright © 2017
Joluvian

I’m a multidisciplinary visual artist with a background in graphic design, currently working across Europe between Spain and Italy.

Drawing and painting have been part of my life since childhood. Long before lettering, typography or digital tools, I was already obsessed with images, symbols, textures and the act of making things by hand. Over time, that curiosity evolved through different disciplines including illustration, murals, 3D, branding, calligraphy and mixed media experimentation.

Although many people first discovered my work through lettering and typography, my practice has always existed beyond the letters themselves. Today I use typography the same way I use color, symbols, food, textures or characters: as visual elements that help build atmosphere, emotion and narrative.

My background in graphic design gave structure to an instinct that was already there, combining precision with spontaneity, digital processes with physical materials, and commercial experience with a more personal and experimental body of work.

Living and working between different countries and cultures has deeply shaped the way I approach image-making. What began years ago in Venezuela continued evolving through Spain, Italy and more recently Asia, where travel, adaptation and cultural exchange became part of the creative process itself.

Whether I’m painting a wall, building a visual identity, experimenting with materials or developing personal series, I’m always searching for images that feel alive, layered and deeply human.

AWARDS

Behance Appreciaton Award. España 2012

Gold Award (Latin Group) China 2013

SELECTED CLIENTS

Avon

Coca Cola

Elle magazine

Esquire

Moonwalk

Samsung

Telefónica

Yorokobu